Pacha ‘Era’ Launch – Pacha, London

Club Review


With a complete change in direction hotspot location Pacha have taken it upon themselves to re-brand and draft in a new ‘Era’ of artists as they like to put it. Across the board Fridays and Saturdays at the club have now ventured into the more underground house and techno market. Artists forthcoming are Kevin Saunderson, Sander Kleinenberg, UNER, Todd Terry and Dimitri from Paris and thats just to name a few. Their opening weekend saw their launch party take place with none other than Kenny Dope at the helm. Before hand however we were welcomed by an array of free drinks and a warm welcome from the club promoters who showed us around. With the warm up already having the main room in full swing, by 1am the club was at near capacity and ready for the main event. The larger than life character that is Kenny Dope hit it off with his beloved faithful right from the start. The US house legend famous for his early work back in the 90’s, curated a classically old school set for his discerning audience. The bass soaked performace drew in the crowd from the second and third rooms which were busy in their own right. With groovy melodies and punchy bass, it married perfectly with the mammoth drops he so effortlessly threw in to sporadically introduce short bursts of energy to proceedings. 

Flying the flag for the female producers out there and doing a fine job at that, Mayaan Nidam is at the top of her game at the moment with productions on Perlon and Cadenza to name but a few of the esteemed labels she has graced in recent months. She was also a sure fire winner  on this showing with her finely tuned mix quickly getting the crowd cutting shapes. The vinyl only spinner cut some rougher beats, generated some deep techno snippets within her set and if solidity is your thing then she is certainly a fine act to head out and see as she delivers on every level. Rooms 2 and 3 had respectably large crowds of their own but maintained a chilled out vibe to within. It was a nice change to get away and the deeper house cuts and added a really healthy variation to the nights events. This strength in depth proved the club had really gone to town on creating a different atmosphere  and is intent in delivering a greater variety than previously to avoid  a sense of monotony, which  can pervade some other London clubs on occasion. Throughout the night venturing round the club, I checked out Pacha’s rework and  the venue has benefitted from the improvements massively. Being Pacha,  naturally the VIP area is still in full swing, but the promoters have really made it their priority to drift away from that presuming edge of yesteryear and steer towards booking quality and relevant artists in an attempt to put the club at the tops of everyones list. It’s fitting as their sister club in Ibiza took the same route back in May and it turned out great move for  Pacha on the White Isle. So we big plans for the future we can only imagine what this positive new outlook can do for the London outlet. To be continued…